Beer For All: Equality Texas & Circle Brewing PRIDE Can Release
Summer is “unofficially” here and what better way to kick off summer with an easy, drinking Kolsch from Circle. It is that time a year for Fanny Pack Kolsch and there is a new can. You will not want to miss the release party at their taproom in North Austin on Saturday, June 1st.
WHO: Circle Brewing Co. in partnership with their friends at Equality Texas
WHEN: Saturday, June 1st, 1-5 pm (Fanny Pack Pride Party)
WHERE: Circle Brewing Co. Taproom
WHAT: The crew at Circle Brewing Co. have designed a new label for their summer seasonal, Fanny Pack Kolsch. This rainbow beer can label takes a positive stance against discrimination towards LGBTQ Austinites. It also creates a celebration of the progress Equality Texas has made through their work to create a Texas where all are valued. Equality Texas works to secure full equality for lesbian, gay, bisexual, transgender, and queer Texans through education, organizing, and advocacy.
Starting in June, Circle Brewing Co. will donate $1 to Equality Texas for every case of Fanny Pack Kolsch sold. The beer will be sold in major grocery stores, liquor stores, and convenience stores throughout Austin.
“The way we present ourselves is congruent with our brand and what we believe in as a business and personally,” said co-owner of Circle Brewing Co., Ben Sabel. “Fanny Pack has always been a fun and lively beer for us in the market and we were so thrilled to work with an amazing organization that is fighting for equality. Branding and marketing are a type of art form and we wanted to marry the label with what we believe in and what we stand for. We care about an inclusive environment for those drinking our beer.”
“Equality Texas is excited to partner with Circle Brewing Co. for the summer release of Fanny Pack,” said Sam Smoot, Interim Executive Director of Equality Texas. “This partnership celebrates the LGBTQ community, Pride season, and the spirit of inclusion, and we lift our glass to Circle Brewing Co. for their support for equal rights for all.”
Equality Texas celebrates its anniversary as the largest statewide organization solely dedicated to securing full equality for LGBTQ Texans. While this non-profit organization has been fighting for equality in the state of Texas since 1978, their efforts this year have been focused on raising awareness about anti-LGBTQ bills being heard at the capital this Spring.
In honor of the partnership, Circle Brewing Co. will be hosting a release party at their taproom in North Austin on Saturday, June 1st. From 1-5 pm, guests can purchase the new can in 6-packs, drink pints of the summer seasonal, listen to music, purchase food from local food trucks, and shop various local pro – LGBTQ vendors. In addition, a limited Equality Texas Pride glass will be available for purchase, with proceeds benefiting Equality Texas. And of course plenty of fanny packs will be available.
Can’t make the release party in Austin? There is an additional opportunity to support the LGBTQ community and the new beer. The Friendly Spot Ice House, located in San Antonio, will be hosting a Fanny Pack Pride Party on Friday, June 7th in honor of the partnership and new label.
ABOUT CIRCLE BREWING CO.:
Founded in 2010, Circle Brewing Co. is a local Austin brewery with a passion for the simple things – including great beer. Combining the principles of the German Purity Law of 1516, Reinheitsgebot, with a little creativity and Texas ingenuity, Circle Brewing Co. endeavors to create better beer. By utilizing only the four main ingredients, Water, Malt, Hops, and Yeast, we ensure the highest quality of product in the purest possible form.
ABOUT EQUALITY TEXAS: Equality Texas is the largest statewide organization working to secure full equality for lesbian, gay, bisexual, transgender, and queer Texans.